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Cost to Develop a Grocery Delivery App Like Instashop in 2025

Cost to Develop a Grocery Delivery App Like Instashop in 2025
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    April 8, 2025 Last Updated: April 8, 2025

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The home grocery delivery app sector has witnessed an enormous boom recently, particularly with the advent of the COVID-19 pandemic. As people became increasingly dependent on home delivery of essential items during the pandemic, grocery apps such as Instashop changed how groceries are shopped. Grocery apps provide a hassle-free option for busy consumers who like the convenience of shopping from home instead of going to a physical outlet.

With the increasing dependency on smartphones for nearly all necessities, the requirement for on-demand grocery delivery app development has increased immensely. For those companies that intend to create an app similar to Instashop, it's important to identify what has propelled Instashop to success. From providing vast product offerings to offering real-time tracking and intuitive interfaces, Instashop has raised the bar in the marketplace.

Instashop clone app development can assist businesses in entering this lucrative niche, but one must understand the costs and technology involved in creating a competitive and scalable solution.

Growing Demand for Grocery Delivery Services in 2025

By 2030, the demand for grocery delivery services will hit new levels; this will lead entrepreneurs to start grocery delivery businesses. Consumer behavior has changed, and the on-demand trend is no longer a luxury but a necessity. With advancements in technology and innovations like AI-driven recommendations, real-time tracking of deliveries, and quicker payment options, grocery delivery apps are becoming an integral part of people's lives.

Let’s examine the eCommerce market share projection by countries (including the United Kingdom, Netherlands, France, Germany, and Turkey) in the percentage of the total food market for the years 2022 and 2030.

eCommerce market share projection by countries

Indeed, accounts indicate that the online grocery business worldwide will keep up its explosive expansion, and the moment is apt for companies to create an application such as Instashop or a platform such as the latter that can reach local or global consumers. That one can buy groceries by simply touching an app has found favor with people seeking convenience, choice, and quality in purchasing. Hence, companies wishing to stay ahead in the market should look at on-demand grocery delivery app development to meet this emerging market need.

Instashop is among the top brands in the grocery delivery sector, providing customers with a hassle-free shopping experience within the comfort of their own homes. Operating in several regions, Instashop enables users to order groceries from their preferred local stores and have them delivered to their doorstep. Its easy-to-use interface, timely delivery, and extensive product selection have made it extremely popular.

The Need for Businesses to Understand the Costs of App Development to Stay Competitive

Since the demand for grocery delivery services is growing, companies seeking to create an app similar to Instashop need to clearly understand the expenses incurred. An Instashop-like app might be a heavy investment, but a proper strategy can generate great returns. The entrepreneurs should be aware of the financial factors so that they can plan accordingly and understand how various features, functionalities, and technologies affect the total development expense.

In the competitive world of grocery apps, having a distinct value proposition is essential while not burning a hole in the pocket. Having an idea of the Instashop-like app development cost helps businesses make rational choices on app functionalities, technology stacks, and where the development teams are located geographically to remain competitive and respond to the increasing demand for on-demand grocery services.

Let's examine grocery delivery market worldwide to understand the potential market of grocery delivery apps like Instashop.

  • The global online grocery industry is growing tremendously, and the estimated compound annual growth rate (CAGR) is about 26.8% between 2023 and 2030. The continuous expansion will boost the market size from $50.28 billion in 2022 to an estimated $305.13 billion by 2030.
  • Similarly, the online grocery delivery services market is anticipated to grow from $389.6 billion in 2023 to $1.47 trillion by 2029, reflecting a CAGR of 24.90%.
  • Online grocery sales are projected to grow at three times the rate of in-store sales, potentially reaching nearly $120 billion in annual sales by the end of 2028.

Factors Affecting the Cost of Developing a Grocery Delivery App

The cost to build a grocery delivery app like Instashop depends on various factors including:

Factors affecting grocery delivery app development cost

1Platform Choice

When it comes to deciding on creating an app such as Instashop, the platform of choice is a big factor in determining the cost. There are three dominant choices:

iOS vs. Android vs. Cross-Platform Apps: Each has its own cost implications for development. You would have to pay more to create different apps for iOS and Android because you'd need to use different codebases. Alternatively, cross-platform app development enables you to create one app that can run on both platforms, which could prove cheaper in the long term. Cross-platform apps, though, may not provide the same performance and functionality as native apps.

Native vs. Hybrid App Development: Native applications, designed specifically for a platform (iOS or Android), offer improved performance and user experience but are more expensive. Hybrid app development, which takes the best of native and web applications, may be cheaper but would have to cut down on performance, notably on intricate features like real-time tracking.

2App Features

The functionality you offer in your grocery app such as Instashop will have an impact on costs to a significant degree. A summary of some of the more popular features:

User-facing functionality: Features such as product lookup, shopping basket, payment process, and tracking for delivery are crucial for a grocery delivery application. These must be seamless to use and function flawlessly but come at some additional cost owing to the high complexity of testing and integration.

Admin Panel Functionality: An admin panel is instrumental in managing orders, inventory, and customer information. Inventory management, order tracking, and analytics functionality serve to keep administrators operating smoothly, yet these require backend coding and are not ongoing.

Vendor/Seller Features: Vendors or sellers who sell their products on the app require a dedicated interface for updating their stock, handling orders, and viewing analytics. The more features you provide for vendors, the more development effort you'll require.

3Design & User Interface

The look and feel of your grocery delivery app can contribute to high development costs:

Complex vs. Simple Design: A simple and clean design is cheaper, whereas an interactive, complex design will drive development costs higher. Features such as user-friendly checkouts, personalized recommendations, and easy navigation take more time from designers.

Custom vs. Template-based Designs: Custom designs that are designed to your brand and user requirements can be more expensive. With template-based designs, upfront costs may be lower, but there may be less room for customization.

4Technology Stack

The technology stack with which your app is developed also has a significant impact on costs:

Backend: Node.js, Ruby on Rails, or Python are some of the technologies usually utilized for backend development. The language might influence the development timeline and expenses.

Frontend: Frontend development may incorporate frameworks such as React Native or Angular. Such frameworks can determine performance and the simplicity of adding sophisticated features such as live delivery tracking and AI-based suggestions.

Third-party Integrations: To include features such as payment gateways, maps, and real-time tracking, you'll have to integrate third-party services. These integrations increase complexity and expense but are essential for a seamless user experience.

5App Complexity

The level of complexity of your app may also impact its development cost:

Simple vs. Complex Functionality: A straightforward app with only the basic features will be much cheaper than an app with sophisticated features such as AI-driven recommendations, real-time delivery updates, or dynamic pricing.

Geographical Location of Development Team: Your development team's location can have a great impact on the cost. Let's take the example of the US vs. Eastern Europe vs. India. Development costs differ by region. It may be costly to hire a team in the US, but it is more reasonably priced in regions such as Eastern Europe or India for quality app development. Instashop clone app development can be cheaper with the use of offshore teams while ensuring high-quality standards.

Also Read: Multi-Store Order Management Software To Revolutionize Your Grocery Business

develop an app like Instashop

Breakdown of the Cost to Build a Grocery Delivery App

Creating a grocery delivery app such as Instashop entails various steps, each of which has an attached cost. These steps can be categorized as pre-development, development, post-development, and maintenance. Here is a detailed breakdown of the cost structure:

Stage Description Estimated Cost

Pre-Development Costs

Market research on customer preferences, regional needs, and competitors.

$3,000 - $8,000

Initial Consultation and Planning

Consultation with developers to define goals, budget, and timeline.

$2,000 - $5,000

App Design and Wireframing

UI/UX design, wireframes, and prototypes for app layout and flow.

$5,000 - $15,000

Frontend and Backend Development

Frontend and backend development with languages such as React Native, Swift, etc.

$30,000 - $100,000

Database Management and Security

Ensuring secure storage and management of user data, compliance with security standards.

$5,000 - $15,000

API Integration (Payment Gateways, Geolocation, etc.)

Integration of third-party services like payment gateways and geolocation APIs.

$5,000 - $20,000

Testing & Quality Assurance (QA)

Functional, usability, and performance testing to ensure smooth app operation.

$5,000 - $15,000

Launch and Deployment

App deployment to App Store and Google Play, ensuring scalability.

$2,000 - $5,000

Marketing and User Acquisition

Marketing strategies for user acquisition such as ads, social media, and influencer marketing.

$5,000 - $20,000 (initial)

Regular Updates and Bug Fixes

Ongoing maintenance, new features, and bug fixes post-launch.

$5,000 - $15,000 per year

Server Hosting and Data Storage

Hosting fees for servers and data storage.

$2,000 - $10,000 annually

Customer Support

Setting up customer support services or utilizing chatbots.

$3,000 - $8,000 annually

Pre-Development Costs

Prior to development commencement, companies must plan and strategize. These initial processes form the basis for the entire project. One of the most important steps in the Instashop clone app development process is learning about market demand, competitors, and target audiences. Market research is about learning customer preferences, regional requirements, and technology trends. It determines if your concept will be successful in the market and sets the stage for the design and functionality of the app.

Estimated Cost: $3,000 - $8,000.

Initial Consultation and Planning

The first phase also encompasses consultations with an on-demand application development firm to plan out goals, budget, timeline, and features for a project. It is a highly important step toward defining the project's scope as well as unifying stakeholders' expectations.

Estimated Cost: $2,000 - $5,000.

App Design and Wireframing

App wireframing and design assist in envisioning the app's UI and UX prior to app development. This stage involves developing the app's layout, flow, and concept designs. Wireframes and prototypes enable you to test the app's usability and make initial changes.

Estimated Cost: $5,000 - $15,000.

Frontend and Backend Development

frontend and backend development cost of a grocery delivery app

The frontend is what users see and interact with, while the backend ensures that everything runs smoothly behind the scenes. Developing an efficient and responsive Instashop-like grocery delivery app requires solid frontend and backend coding. You’ll need skilled developers proficient in languages like React Native, Swift, Java, or Ruby on Rails for backend development.

Estimated Cost: $30,000 - $100,000 (depending on complexity).

Database Management and Security

Grocery apps retain large quantities of user information (e.g., orders, payment details, delivery addresses). Proper database management keeps information safely stored and quickly accessible. Security matters particularly in grocery delivery app development because the sensitive character of payment and private information is involved. Encryption, secure login processes, and adherence to privacy laws such as GDPR or PCI DSS must be implemented.

Estimated Cost: $5,000 - $15,000.

API Integration (Payment Gateways, Geolocation, etc.)

APIs (Application Programming Interfaces) enable third-party services to be integrated within your application. Some examples of APIs include payment gateways (e.g., Stripe, PayPal) for safe payments, geolocation APIs (e.g., Google Maps) for deliveries, and other such services such as customer authentication.

Estimated Cost: $5,000 - $20,000.

Testing & Quality Assurance (QA)

Quality assurance guarantees that the app performs flawlessly on every device and platform. Functional testing, usability testing, performance testing, and bug fixes fall under this category. Thorough QA is indispensable to prevent things like crashes, slow performance, or bad user experience after the launch.

Estimated Cost: $5,000 - $15,000.

Launch and Deployment

Quality assurance guarantees that the app performs flawlessly on every device and platform. Functional testing, usability testing, performance testing, and bug fixes fall under this category. Thorough QA is indispensable to prevent things like crashes, slow performance, or bad user experience after the launch.

Estimated Cost: $5,000 - $15,000.

Marketing and User Acquisition

To ensure your Instashop-like grocery delivery app gains traction, you’ll need an effective marketing strategy. This might include social media campaigns, influencer marketing, paid ads, and email marketing. User acquisition is crucial for building a customer base and generating revenue.

Estimated Cost: $5,000 - $20,000 (initial marketing).

Regular Updates and Bug Fixes

You need regular updates to introduce new features, enhance user experience, and eliminate bugs. As technology progresses and the expectations of users evolve, your app will need periodic updates.

Estimated Cost: $5,000 - $15,000 per year.

Server Hosting and Data Storage

Hosting fees vary based on server needs, traffic, and data storage. Selecting a good cloud provider such as AWS or Google Cloud guarantees your app operates smoothly and scales with increasing user demand.

Estimated Cost: $2,000 - $10,000 annually.

Customer Support

Having great customer support is necessary for any on-demand app. This could include establishing a customer support team or utilizing chatbot services to resolve frequent questions.

Estimated Cost: $3,000 - $8,000 annually.

Average Costs of Developing a Grocery Delivery App Like Instashop in 2025

The cost of developing an Instashop-like grocery delivery app can be pretty different depending on the features, complexity, and geographical location of your development team. Knowing these costs enables businesses to plan their budget and determine whether they should choose a small-scale, medium-scale, or enterprise-level app depending on the size of their target market and business objectives. Whether you’re looking to build an app like Instashop or pursue Instashop clone app development, keeping these considerations in mind will ensure that your app is both cost-effective and competitive in the growing on-demand grocery delivery market.

App Type Features & Functionality Estimated Cost Range

Small-Scale Grocery App

Basic features like product search, cart, payment gateway, delivery tracking, simple design, limited customization.

$10,000 - $30,000

Medium-Scale Grocery App

Moderate features like custom design, multiple platforms (iOS and Android), geolocation, vendor integration, moderate complexity.

$30,000 - $70,000

Enterprise-Level Grocery App

Advanced features like AI-based recommendations, real-time tracking, cross-platform support, high scalability, international support.

$70,000 - $200,000+

Instashop clone app development

Comparing the Features and Functionalities: Instashop vs. Similar Apps

Instashop is an established grocery delivery app with a set of strong features and functionalities. Some of the most important features are:

Real-time tracking of deliveries: Customers can track their orders in real time, and the delivery process is smooth.

Large product offerings: Instashop has partnerships with several local supermarkets, offering customers a wide range of products.

Payment gateway integration: Allows payments through various methods such as credit/debit cards, digital wallets, and cash on delivery.

Personalized recommendations: Instashop recommends products based on consumer behavior and purchase history.

Multi-location support: Instashop supports multiple locations, adjusting to local languages, currencies, and laws.

When comparing Instashop-like grocery delivery apps to other similar apps, you’ll find many offer similar features but may differ in complexity or additional functionalities like loyalty programs, AI-driven suggestions, and unique user interfaces. While some grocery delivery apps focus primarily on basic features (such as product listings and payment processing), others incorporate more advanced technologies like machine learning, predictive analytics, and automated warehouses.

Also Read: Must-Have Features to Build An On Demand Grocery Delivery App Like FreshDirect!

How Instashop's Development Cost Relates to Other Grocery Delivery Apps?

Instashop clone app development prices are quite steep because of the sophisticated features and intricate backend infrastructure required to support real-time tracking, multi-vendor integration, and integrations with multiple payment and geolocation services. Instashop's development supports multiple locations, currencies, and payments, making it more expensive than simpler, local apps that have fewer features.

comparing basic and instashop like grocery delivery app development cost

Thus, if you want to build an app similar to Instashop, the price can be significantly higher depending on the size and the functionality you wish to include. For startups, the cost of grocery delivery app development might have to be reduced to be cost-conscious. Startups often aim to build a Minimum Viable Product (MVP) with key features to try the market and win early adopters. Consequently, the development price for startups may vary between $10,000 and $50,000 with fewer features and a concentration on one platform (iOS or Android).

Conversely, well-established companies with a more significant budget and an existing customer base will likely create an Instashop-type grocery delivery application with complete features, advanced features, and scalability. Such an application can be expensive, with a price tag of over $100,000, considering custom designs, cross-platform compatibility, and incorporating sophisticated technologies such as AI or machine learning.

Strategies to Minimize the Cost of App Development

Creating a grocery delivery app like Instashop requires a huge investment, but the correct strategies can help companies control costs. By focusing on the most critical features, using open-source platforms, sending out work to experts, and creating an MVP strategy, companies can reduce the cost of making a grocery delivery app similar to Instashop while still providing a good-quality app to users.

Whether you’re a startup or an established business, understanding and optimizing these costs is essential for building a competitive and successful app in the growing on-demand grocery delivery market. While Instashop-like grocery delivery app development can be expensive, several strategies can help minimize costs without compromising the app’s quality. Here are some proven techniques for keeping grocery delivery app development costs within budget:

Prioritizing Essential Features and Scaling Up Over Time

One of the best strategies for saving money as you develop an app like Instashop is to concentrate on the essential features necessary to deploy the app. By creating an MVP (Minimum Viable Product), you can deploy the app with key functions such as product search, cart, payment integration, and tracking of delivery. After the app is up and running, you can continue to improve it by adding additional features and functionality along the way.

For example, you can first start your Instashop clone app development with minimal user functionality and basic vendor management, and then add advanced features such as personalized recommendations, real-time AI predictions, or multi-location support once you have more resources.

Using Open-Source Frameworks and Tools

Use of open-source platforms can also greatly lower development costs. Some free-to-use frameworks and tools are available to use for the creation of grocery apps, including React Native for cross-platform app building, Node.js for the server-side, and Vue.js for client-side application development. You can save software licensing costs by using these tools and lower the time taken for development.

Some payment processing and geolocation service open-source libraries also exist, which can be included in your on-demand grocery delivery app development. Open-source offerings lower the initial and ongoing costs of development as well as maintenance.

Hiring a Skilled Offshore Development Team

The cost of labor can significantly differ based on the location of your development team. Employing a skilled offshore development team from nations such as India, Eastern Europe, or Southeast Asia can significantly lower your Instashop-like app development cost. Most skilled developers in these countries provide competitive rates without compromising quality.

Offshore teams are particularly suitable for startups who want to create an app similar to Instashop but with a limited budget. With the right team, you can create a high-quality app and save up to 40-60% on development costs as opposed to hiring a team in Western Europe or the US.

Choosing an MVP (Minimum Viable Product) Approach

In making a decision to develop an app like Instashop, an emphasis on MVP is an excellent step to keep initial expenses down. An MVP helps you release with the essential functionalities that can get your initial users up and running, as well as to check the market. With feedback from the users and insights gathered, you can identify feature priorities to work on subsequent releases based on actual customer demand, as opposed to guessing early on.

As your company expands, you can incrementally introduce sophisticated features such as vendor management, custom recommendations, or sophisticated delivery tracking. This incremental strategy allows you to avoid over-investing in redundant features initially.

Key Trends in Grocery Delivery App Development in 2025

While the future of grocery delivery app development is looking brighter, certain trends are outpacing others in 2025. These trends follow changes in consumer behavior, technological growth, and growing needs for sustainability and convenience. Below are the trends to watch:

trends in grocery delivery app development

1Artificial Intelligence and Machine Learning Integration

In 2025, machine learning and AI are significantly contributing to enhancing the Instashop clone app development of grocery delivery. Through the incorporation of AI in your Instashop clone app development, you can personalize shopping experiences, for instance, by suggesting products based on past purchases or by analyzing consumer behavior to propose targeted promotions. AI-powered customer service chatbots for answering questions and monitoring orders in real-time.

Machine-learning algorithms for anticipating demand trends, routing for reduced delivery times, and streamlining inventory levels more effectively. Businesses benefit by using these tools to lower costs and enhance customer satisfaction, which gains them an upper hand in a competitive market environment.

2Real-Time Tracking and Dynamic Delivery Management

Real-time tracking has emerged as a crucial feature in Instashop-type grocery delivery apps. With dynamic delivery management systems integrated, companies can make more precise and streamlined deliveries, improving the customer experience. Real-time GPS tracking enables customers to monitor their groceries during transport.

Dynamic delivery management optimizes route driving, saving delivery time and costs. As customers become more demanding with the need for greater control and transparency regarding their orders, this technology becomes increasingly vital to ensure competitiveness and operational efficiency in the grocery delivery sector.

3Subscription-Based Services and Loyalty Programs

In 2025, subscription and loyalty schemes are becoming increasingly popular as companies seek to cultivate customer loyalty and drive repeat purchase behavior. Such features not only boost customer loyalty but also bring revenue stability for companies, rendering them a valuable inclusion in any Instashop clone app development strategy.

Subscription models: Users can subscribe to frequent grocery orders, which makes shopping convenient and predictable.

Loyalty programs: Rewarding customers for repeated orders with discounts, promotions, or special products.

4Integration of Eco-Friendly or Sustainable Practices (e.g., Zero-Waste Packaging)

As the world becomes increasingly concerned about the environment, companies are turning to green practices in grocery app such as Instashop development. Zero-waste packaging or collaborating with eco-friendly suppliers is one such way to improve the brand image and attract environmentally friendly customers. With sustainable measures, companies can attract an expanding base of environmentally conscious consumers, making sustainability an essential theme in grocery delivery app development.

Zero-waste packaging: Grocery delivery done through recyclable, reusable, or biodegradable packaging.

Sustainable sourcing: Collaborating with local and environmentally friendly suppliers for the promotion of organic or sustainably grown produce.

Final Thoughts: Is it Worth Investing in a Grocery Delivery App in 2025?

white label solution for grocery delivery

The market for grocery delivery is growing at a large scale, and the expense of creating a grocery delivery app such as Instashop will be a good investment in 2025. As the trend of people choosing convenience continues, particularly in cities, there is increasing demand for Instashop-type grocery delivery apps that provide quick, efficient, and convenient services.

The worldwide online grocery market is set to continue its growth, with more individuals turning towards home delivery services as a result of time shortages and shifting purchasing behavior. The rising application of mobile apps and advances in technology also spur the growth, presenting a high return on investment (ROI) opportunity for companies operating in this segment.

Though the Instashop-like mobile app development expense appears high, the long-run profitability is large when the application is properly designed. A winning grocery delivery application development strategy generates revenue not just through delivery and product sales fees but also promises to expand its base into membership schemes, advanced services, as well as alliance with local businesses or foreign sources.

We, at Quickworks, are experts in on-demand app development and provide customized white-label solutions to businesses who wish to develop an app like Instashop. Be it a startup or an enterprise, our expert team will help you with the entire grocery delivery app development process, right from ideation to launch and post-launch as well.

Our budget-friendly methods and extensive experience in Instashop clone app development guarantee you will get a quality, expandable app suited for your business while remaining budget-friendly. We encourage you to contact us and talk to us today about how we can assist you in building your Instashop-like online grocery delivery application and remain a force to contend with in the rapidly expanding online grocery industry.

scale grocery delivery business with grocery delivery app

Frequently Asked Questions(FAQs)

The cost to develop a grocery delivery app like Instashop depends on the features and complexity of the app. For a basic version, it could range from $10,000 to $30,000, while an advanced Instashop-like app with custom features can cost $70,000 or more. It’s important to partner with a reliable on-demand app development company to get an accurate estimate.

The timeline for Instashop clone app development can vary from 3 to 12 months based on the app’s complexity. For a basic Instashop-like grocery delivery app, expect it to take less time, while an enterprise-level app will need more time for customization and scalability. An on-demand app development company can provide a detailed timeline.

Essential features for a grocery app like Instashop include product search, payment gateway, order tracking, and an admin panel. You can also include advanced features like real-time tracking and AI-based recommendations in your Instashop-like app development. Features will affect the grocery delivery app development cost.

Yes, you can start by building a grocery delivery app with minimal features using an MVP (Minimum Viable Product) approach. This helps reduce the Instashop clone app development cost and test your concept before expanding to more complex features. It’s a smart way to develop an app like Instashop on a budget.

If you’re looking to reduce the Instashop-like app development cost, building a cross-platform app is a cost-effective option. However, native apps offer better performance and user experience but at a higher cost. Consider your goals and budget when deciding how to build an app like Instashop.

To minimize the on-demand grocery delivery app development cost, focus on essential features for an MVP, use open-source frameworks, and hire an offshore development team. Outsourcing design and development tasks can significantly lower the Instashop-like grocery delivery app cost.

Ongoing costs include server hosting, maintenance, customer support, and regular updates. These expenses are essential to keeping your Instashop-like grocery delivery app functional and user-friendly. Be prepared for continuous costs after the initial on-demand app development phase.

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